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Luxury Brand Lovers Are Secretly Masochists, Study Suggests
By Christine Hsu | Jun 25, 2014 07:27 PM EDTNew research reveals that rejection actually boosts desire for brand affiliation. Customers who visit high-end boutiques are more actually more likely to purchase and display items when snobby salesclerks have snubbed them.
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Why Expensive Meals Will Always Taste Better
By Christine Hsu | May 02, 2014 05:54 PM EDTDinner at the four seasons will always taste better than meals at fast food chains, new research suggests.
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Rude Staff Good For Luxury Business
By Christine Hsu | Apr 29, 2014 07:32 PM EDTRemember in "Pretty Woman" when Vivian was snobbishly rejected from a clothing store on Rodeo Drive? We all felt bad for her, but new research reveals that having snobby staff is good for business.
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Want Versus Need? Psychologists Answer Timeless Gift-Giving Question
By Christine Hsu | Mar 11, 2014 07:26 PM EDTCan't decide what to get your boyfriend for his birthday? Should you get him a Gucci belt or a year's supply of toilet paper? While you may think that he'll be more impressed with the Gucci belt, psychologists say he'll actually be more impressed with the toilet paper- even if he's a brand-obsessed metro-sexual.
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Organized Environment Linked to More Self-Control
By Christine Hsu | Feb 11, 2014 04:51 PM ESTGetting organized may help you save money, according to a new study.
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Fear Boosts Brand Loyalty
By Christine Hsu | Feb 06, 2014 04:53 PM ESTWant to keep customers coming back? Scare them. A new study reveals that fear enhances brand loyalty.
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Retail Therapy Really Does Work: Shopping Boosts Happiness
By Christine Hsu | Jan 27, 2014 04:44 PM ESTFeeling depressed? Go buy something.
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Warning Labels May Backfire
By Christine Hsu | Jan 17, 2014 06:28 PM ESTWarning labels may be counterproductive, according to a new study.
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Food Blogs Could Help Promote Healthy Recipes
By Christine Hsu | Nov 07, 2013 02:45 PM ESTA growing number of people are turning to the internet to find recipes via food blogs, and experts believe these blogs could help people eat healthier.
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Breast Milk Sold Online May Contain Dangerous Levels of Deadly Bacteria
By Christine Hsu | Oct 21, 2013 02:20 PM EDTBreast may be best for babies, but new research reveals that the same can't be said for breast milk sold on the Internet.
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How Music Convinces People to Buy Products
By Christine Hsu | Oct 15, 2013 05:10 PM EDTPeople are more likely to buy products when pleasant sounds draw them to the items, a new study reveals.
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Flattering Salespeople Trigger Negative Reactions in Consumers
By Christine Hsu | Sep 10, 2013 05:25 PM EDTPeople have negative reactions to flattery by salespeople, and this is true even if they think the compliments are sincere. However new research reveals that disliking a salesperson doesn't mean a customer won't buy something from the store.
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Women Carry Designer Bags to Keep Their Men From Straying, Study
By Christine Hsu | Sep 10, 2013 02:29 PM EDTWhy do ladies love designer handbags? Scientists say it might be because expensive purses act as a repellant by discouraging other women from stealing their partners.
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Sleep Deprivation May Make People Buy More Junk Food
By Christine Hsu | Sep 05, 2013 09:15 AM EDTA bad night's sleep may make people buy more unhealthy foods the next day, according to new research.
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Expectant Mothers Selling Used Pregnancy Tests Online
By Christine Hsu | Sep 02, 2013 12:58 PM EDTPregnant women across the U.S. are selling their positive pregnancy tests on Craigslist.
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