News

Butt Lifts Growing in Popularity

By Cheri Cheng | Update Date: Feb 26, 2014 03:35 PM EST

More and more Americans are willingly getting bigger butts, a new report revealed. According to the latest numbers from the American Society of Plastic Surgeons (ASPS), in 2013 alone, there were around 10,000 butt lift procedures. This number jumped from 8,500 in 2012.

"It's just amazing, the numbers," said Dr. Douglas Taranow, a board-certified plastic surgeon in New York City's Upper East Side reported by NBC News. "It's with J. Lo, and Beyoncé, and everyone else having a great derriere. ... I think people see that and they want to mirror image it."

The Society calculated that this procedure, dubbed the Brazilian butt lift, has increased by 16 percent and could continue to increase as more media attention is brought onto female celebrities' behinds. The researchers found that in 2013, 30 percent of plastic surgeons stated that they were doing butt augmentations. In 2012, that percentage was 19. However, butt lifts still do not come close to other common surgical procedures. During the same year, the number of breast augmentations was about 30 times greater. Other procedures that are significantly more popular than butt lifts are nose jobs, eyelid surgery, liposuction and facelifts.

"Plastic surgery used to be a reduction specialty; so, when we did nose jobs, we reduced the nose. But now, as we are more sensitive to ethnicity and different body types, we sometimes augment the nose. Well, same thing with the buttocks," said Dr. Robert X. Murphy, Jr., president of ASPS and a plastic surgeon in Bethlehem, PA.

Apart from the butt lift statistics, the report also found that the cosmetic surgery industry is still growing. In 2013, there were 15.1 million procedures, which represented a three percent increase from 2012. The researchers also found that Botox injections, soft tissue fillers and chemical peels all increased from 2012 to 2013.

"The demand for plastic surgery remains strong, with our statistics showing increases in both cosmetic surgical and minimally invasive procedures," added Dr. Murphy according to WebMD. "Facial rejuvenation procedures were especially robust last year, with more Americans opting for facelifts, forehead lifts, eyelid surgery, fillers and peels. With new devices and products hitting the market each year, there are more options and choices available to consumers wanting to refresh their look or [undergo] a little nip and tuck."

The report can be found here.

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